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Commentary & Insights on Entrepreneurship The Top of Mind blog brings an array of editorial views to current events shaping the world of entrepreneurship. Engage, exchange, and expand your own view of the world!

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Top of Minds 5 Must Read Articles in Entrepreneurship

It looks like Johnson & Johnson Family of Companies is out to buy the next big thing in consumer health and wellness. Late last month, the $300 billion company announced its plans to partner with CircleUp, an equity-based crowdfunding platform. The news was all over the national entrepreneurship-focused media outlets. An article on Entrepreneur.com explained that the behemoth business made this move to get early access to the pipeline of emerging innovations in its market. Then it can acquire and add these products to its own product line.

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Taylor Brown
on August 08, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

Just a couple months ago, I'll bet 95 percent of the U.S. population hadn't even heard of the Internet of Things. All that's changed as the Internet of Things (IoT) becomes the next high-tech household term. If it hasn't yet entered your household, I found the best (and least jargon-y)definition from Cisco: It's "the network of physical objects accessed through the Internet, as defined by technology analysts and visionaries. These objects contain embedded technology to interact with internal states or the external environment. In other words, when objects can sense and communicate, it changes how and where decisions are made, and who makes them."

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Taylor Brown
on July 30, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

The importance of vacations is well documented. Studies show that some quality leisure time is a definite stress buffer . . . not to mention a depression and anxiety reducer, a positive mood increaser, and a self-esteem improver. And those mental health benefits yield some physical benefits as well, since chronic stress can take its toll on the body's ability to resist infections and maintain vital functions. In fact, studies show that annual holidays cut the risk of heart attacks in men by 30 percent and by 50 percent in women. That's one powerful vacation.

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Taylor Brown
on July 25, 2014
Enactus Students Use Entrepreneurship to Tackle Increasing Homelessness

They're passionate, creative and filled with the entrepreneurial spirit. Who am I referring to? Students from Texas State University and the 2014 Enactus United States champions! This Texas State team will represent the United States and compete against 35 teams representing their respective countries in the 2014 Enactus World Cup this fall in Beijing, China.

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Prentiss Earl III
on July 21, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

If you've ever taken a business 101 course, you probably heard this common piece of advice: the customer is always right. It's a customer service approach to business that relies on service staff placing a high priority on buyer satisfaction. The concept dates back to the 19th century when retail pioneers like Harry Gordon Selfridge, John Wanamaker and Marshall Field insisted on customer complaints being treated seriously in order to retain their business.

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Taylor Brown
on July 16, 2014
The Give-Get City

It's more than just the Rocky Mountains that make Denver special. A city comprised of "transplants," over the past two decades Denver has developed a robust ecosystem that beckons entrepreneurs. It's a community where people in the startup community help each other, sharing tips as well as horror stories; a place that fosters entrepreneurial thinking.

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Annette Beck
on July 11, 2014
4 Ways to Ramp Up Social Media

In this day and age, you have hundreds of marketing tactics at your disposal. The bad thing is, you have hundreds of marketing tactics at your disposal.

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Amanda Schnieders
on June 12, 2014
Quilt Company Stitches Hometown Back Together

For a startup that now employs more than 100 people, has thousands of YouTube followers and is changing the face of Main Street in their hometown, its beginning was pretty unassuming.

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Thom Ruhe
on June 11, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

How are company names chosen? The initial impression of a company is its name because that is how any conversation about the venture is started. Therefore, how do you get the name right? Oftentimes there's a story rooted somewhere in the company's history that explains how the business ended being called what it is. And I can imagine, if its importance was taken into consideration, choosing that name was a daunting task.

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Taylor Brown
on June 10, 2014
Graduates, Where To Next?

This edition of Top of Mind, I offered my own version of a high school commencement speech. Using the experience honed raising my own three children, I want to help provide guidance for students debating the path to their future, which may include college, and sometimes not.

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Thom Ruhe
on June 09, 2014

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