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Commentary & Insights on Entrepreneurship The Top of Mind blog brings an array of editorial views to current events shaping the world of entrepreneurship. Engage, exchange, and expand your own view of the world!

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Building An Online Brand For Your Startup

Strategic words are out. Personal search is in. This week, the Kauffman Foundation held a seminar on "Online Branding for Startups" with help from Mark Traphagen of Virante, a SEO marketing firm out of Durham, N.C. I learned a number of things in the hours we discussed branding with entrepreneurs and Kauffman associates, but here are my top four takeaways.

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Posted by: Amanda Schnieders
on September 12, 2013
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Twitter Updates

  • Public Venture Funds -- and other tactics to avoid in "A Quick Guide to Smart Entrepreneurship Policymaking" http://t.co/wl3xSP0DHV
  • Why Startups Need a Narrow Focus to Successfully Scale http://t.co/TDhOZVXtJu via @eMedCommunity
  • Reinvent Incubators -- and other tips in "A Quick Guide to Smart Entrepreneurship Policymaking" http://t.co/z5AgoprXvA by @MarkMarich
  • @pkennedy5 We don't know of one as of now (although sounds like a great idea). Might check out http://t.co/dSLdQTuCGJ as a resource.
  • New Policy Digest says traditional approach of investments/incubators is ineffective in promoting entrepreneurship http://t.co/JHIjzPsO0K