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Introduction to the Lean Canvas

12/11/2012 11:30 AM - 1:00 PM


Just getting started? Learn the basics of Business Model Generation, Customer Development, Human Centered Design, Marketing, Communications, Finance/Law & much more.


Join us for regularly scheduled classes at our space located at 50 Louis NW (first floor). Class lessons, instructors, and times are subject to change due to popular demand. Keep an eye out in your inbox for class surveys or feel free to email your suggestions to If you haven't already, sign up for our mailing list.

20 available spots | $10 for members | $20 for non-members.

BRING YOUR LUNCH! We are 'brown-bagging' it up... old school-style. Don't forget your snack-pack.


This session will help you better define your target market(s), craft a clear message about your value proposition and ultimately, challenge and validate all your business assumptions about your key metrics, channels, costs and revenue streams.


John Rumery wears multiple hats. He is the Innovation and Jobs Editor for Rapid Growth Media. He is also an adjunct faculty in the business department at GRCC. In addition to being an experienced faculty member at both GRCC and Grand Valley State University, John is the founder of Rumery Communications which creates web-based content and training solutions for organizations.

He is also one of the founders of Interaction Works, a Grand Rapids-based business that helps businesses build their customer database and increase social interaction with their clients. John is also very involved in the community; board member of AimWest, co-organizer of Startup Weekend West Michigan, and music programmer at WYCE.

You can connect with John on LinkedIn or Twitter.

Learn More: Introduction to the Lean Canvas

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