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How to Build a Career As a Social Media Professional Livestream REPLAY from Sydney

1/18/2013 9:00 AM - 10:00 AM

Event Details

Getting Hired: How to Build a Career As a Social Media Professional (Livestream REPLAY from Sydney)

In a time when unemployment is up and hiring is down in many industries, an unprecedented number of corporations, agencies, and startups are all vying for top social media talent to join their teams.

But what does it mean to build a social media career and become an in-demand player in the field? As a company, how do you find the right social media manager? As an individual, how can you maximize social media to make connections, build relationships, find a job, and grow your brand and following? How does social media foster a sense of community and translate to measurable growth for companies?

Student Takeaways:

What is a Social Media Professional and how are job demands evolving?

How social media professionals can find the startup or company that fits them (and vice versa).

The secret sauce to successful social media strategies.

How you can maximize different social media platforms to further your brand or company.

Do you have to be on Pinterest?

What can you do to stand out from the pack?

Amy Cao is the former Head of Social Media at Foodspotting and previously worked as an editor at ZAGAT. She is a Tumblr Food Editor and the creator of popular YouTube series Stupidly Simple Snacks, an online cooking show for people who can't cook. Amy consults for FiftyThree, The Levo League, and more on social media and community growth strategy. She is working with the Cooking Channel on something new. She blogs at and often tweets about social media and food job openings at @amycao.

TO VIEW THIS LIVESTREAM: We'll send a link to the email address you used to purchase your ticket, a few hours prior to the start time. Be sure to check your inbox (and your spam folder).

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Learn More: How to Build a Career As a Social Media Professional Livestream REPLAY from Sydney

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