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Academics

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My golden rule - 49 Leaders, from Buffett to Spitzer, Share Their Secrets to Success
6/8/2007
Summary:

What is your philosophy business or life? See how it compares to 49 business visionaries and the single philosophy that they swear by in business, life, or both. These highly successful individuals give concise statements of how they think and nearly all provide insightful explanations in two or three conversational paragraphs.

Go To Source (money.cnn.com)
Marketing Strategy - Sell To Your Target Market
6/8/2007
Summary:

A two-part series on identifying your target market and using market segmentation to define and serve it.

Go To Source (sbinfocanada.about.com)
Engineering a Start-up
2/16/2007
Summary:

This article covers the evolution of a UCSD engineer's innovation nearly all the way from idea to commercialization. It also shows how San Diego's entrepreneurial community rallies around the entrepreneur to help him clear the hurdles to market.

Go To Source (www.signonsandiego.com)
The best-kept secrets of the world's best companies
8/23/2007
Summary:

Profiling twenty-five methods used by consistently successful companies to stay ahead, often way ahead, this article will at the very least give you great ideas you can adapt and at best spark a few of your own. The innovative, highly effective techniques range from extreme tracking of competitors' numbers (Hewlett-Packard) to providing thousands of toys and gadgets to spark creativity (Ideo) to betting on new-product launch dates (Microsoft) to bright red "bad news" file folders (Colgate-Palmolive) that can head off catastrophe.

Go To Source (money.cnn.com)
The Art of Projections in a Dotcom 2.0 World
8/16/2007
Summary:

Facing facts and forgetting fantasies are vital to accurate forecasting for startups seeking outside investment. This highly practical blog entry provides eleven helpful tips for doing forecasts realistically and presenting them in ways that investors understand and appreciate.

Go To Source (blog.guykawasaki.com)
Competitive Intelligence Programs: An Overview
8/2/2007
Summary:

Although somewhat out of date, this article provides a useful overview of the purpose and principles of competitive intelligence gathering as well as tips and techniques that still apply.

Go To Source (www.brint.com)
Complementary Genius
8/2/2007
Summary:

Complements are products or services that are consumed together or that enhance the consumption of one another, such as movies and popcorn. This in-depth article offers grounding in the theory of complementarity in business; practical examples, such as IBM and Linux; and questions to help you determine what role, if any, this approach can play in the growth of your company.

Go To Source (www.strategy-business.com)
Sample Board Meeting Minutes
8/30/2007
Summary:

Effectively tracking the who, what, where, when, and why of board decision-making in a concise, informative way is imperative, especially for a newly funded venture. This brief blog discussion is followed by an easy-to-use template for recording board minutes in a formal, logical fashion.

Go To Source (www.feld.com)
The Four Drivers of Innovation
1/19/2007
Summary:

Innovation is commonly thought to be the same as creativity, but according to research from the Gallup organization, creativity is a precursor to innovation only when coupled with business action. This article highlights the ways in which entrepreneurs can foster an environment of innovation, including finding and nurturing talent and developing managers.

Go To Source (gmj.gallup.com)
The Seven Demands of Leadership
1/25/2007
Summary:

Effective leaders can be groomed to manage adversity and sustain high-performance. Based on research conducted with more than 40,000 leaders across industries and sectors, the Gallup organization has identified specific abilities that can lead to success.

Go To Source (gmj.gallup.com)

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