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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Although brands are usually evaluated based on competitive those of competitors, this article points out that customers apply much broader criteria. They use how they feel about your company (even the logo), how they interact with your employees, especially those in customer service reps; advertising, and your name, among many others. Key point: Remember that your customers own your brand, not you. Treat them accordingly.
Ping Li from Accel and Ashwin Navin, the President and Co-Founder of BitTorrent, Inc. talk about BitTorrent's journey from an open-source project to being a global standard for delivering high-quality files over the Internet. He discusses how their team worked on changing the landscape of digital media distribution. His company evolved to provide a revenue proposition to some of the largest media companies in the world. Navin mentions the company's plan of scaling internationally in countries like Japan as being key to its success in the future.
Jeff Housenbold, entrepreneur and CEO of Shutterfly, captures a candid snapshot of what it means to be an entrepreneur. He focuses on his multi-decade shift from finance to photos, and spotlights how Shutterfly shapes memories, rather than moves product.
Ninety-percent of Silicon Valley's start-ups fail not because of faulty product, but because they don't tap the right market and they don't know their customer. Well-seasoned serial entrepreneur Steve Blank drafts a new model for plotting the path between good idea and market success.
How do you decide on a merchant account provider? How much does an account cost? This guide gives quick tips for business owners that want to set up
More and more successful companies are taking a holistic approach to serve specific market niches or verticals. Instead of offering a broad-based horizontal solution that may service a larger market, but require more customization and will likely involve competition from larger players, these companies are finding success 'below the radar' by staying focused on a narrower segment.
Frequently asked questions about small business data.
Use this tool to push beyond your current practices by considering growth opportunities through market penetration, line expansion, market expansion, and new product development.
U.S. Department of Commerce Trade Mission Calendar
This tool will guide entrepreneurs through the process of evaluating competitors' pricing strategies to evaluate which pricing strategies would most likely help achieve growth goals.
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