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SWOT Analysis Worksheet
4/1/2007
File Resource
Summary:

A SWOT analysis helps identify Strengths and Weaknesses and examine the Opportunities and Threats you or your competitors may face. This tools helps you learn more about your competition gain greater insight into the market.

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Market Research Checklist
3/21/2007
File Resource
Summary:

Use this Market Research Checklist to identify the information you will research for your business.

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Pricing Against the Competition
2/6/2007
File Resource
Summary:

To be able to charge more than the competition, you have to clearly differentiate yourself from them and build value in the mind of the consumer to justify the difference.

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Pricing Constraints
2/2/2007
File Resource
Summary:

This tool will help you avoid typical pricing constraints of market-set ceiling and floor prices by adding value so that price is not the only consideration by customers.

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Protecting Intellectual Property
1/25/2007
File Resource
Summary:

Every business has some form of intellectual property. Have you identified your intellectual property? This article will help you identify and protect these valuable assets.

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Intellectual Property Checklist
1/22/2007
File Resource
Summary:

This tool guides entrepreneurs through a simple checklist to help identify intellectual property and to develop action steps to begin protecing it.

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Pricing Policies
1/22/2007
File Resource
Summary:

This tool will help entrepreneurs evaluate the many pricing policies available that can help attain pricing goals.

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Product/Service Development Potential
9/25/2006
File Resource
Summary:

This tool provides questions to help entrepreneurs consider the strategic and tactical pluses and minuses of investing in new product/service development.

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Developing My Customer Profile
9/20/2006
File Resource
Summary:

Use this tool to identify your major customer groups, their distinguishing characteristics, and the market research needed to develop a customer profile.

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Sample Non-Disclosure Agreement
8/1/2006
File Resource
Summary:

This document is a sample legal agreement covering non-disclosure of intellectual property in the context of a potential company sale between two parties.

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