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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Learn how a clearly defined brand identity can help build your business, even in the face of fierce competition.
Before you can create a winning brand strategy, you've got to have a winning product or service to promote.
As an entrepreneur, it is important to take periodic inventory of your assets so that they can be leveraged. Conducting an intellectual property audit can help create both incremental revenue streams and new opportunities.
Entrepreneurship means risk, writes the author, a veteran journalist turn dot-com entrepreneur who lived to tell the tale in a best-selling book. In an equally frank article, he speaks about teetering on the brink of financial and marital collapse before securing financing, and advises fledglings to assess their tolerance for risk and level with loved ones before taking the risk-laden entrepreneurial plunge.
Risk is the essential element of entrepreneurial life but it can and must be managed if company founders are to build profitable enterprises, writes the author, who has founded companies and is currently a venture capitalist helping others do the same. To control risk, he advises listening to instinct, managing to a plan, and working the financials so that there is enough money to fund the need.
A culture of fun and respect for customers and employees pervades this family-owned furniture business that has been sold to legendary investor Warren E. Buffett, writes the author. Culture is what can't be taken away, even after a company is sold, as both the author and his brother are still actively involved, he notes.
Effective business planning is critical to an entrepreneurial company's long-term success and its ability to raise capital and grow successfully. A properly prepared Business Plan should tell a story, make an argument and conservatively predict the future. All companies have different stories to tell, different arguments to make and different futures to predict, so they must resist the temptation to copy from others or to follow a rigid outline.
Service companies aiming to grow fast enough to attract financing need to address the weaknesses inherent in such business models, says the founder of a human-resources consultancy.
A business model that aims to consolidate in the fragmented tour-packaging industry must rely on the entrepreneurial owners of the local businesses it acquires, according to the writer. A case is made for developing the people who will build the business, rather than, as is practice for many consolidators, putting them out of business.
A helping hand from a beloved family member gave this author a gift more precious than a paycheck: the time and attention she needed to rebuild her career -- and her belief in herself.
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