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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
The founder and CEO of American Reading Company, Jane Hileman, has seen her company grow from a few teachers ten years ago to 111 employees today who provide books and reading goals for students to encourage a love of reading. Hileman's goals are revenue growth, profitability, and success.
Determine the market potential of business's products or services by examining the key factors presented in this article.
During the planning process, entrepreneurs must evaluate their business model to ensure that the current model will support growth.
Exit strategies should be designed as a part of the overall plan for growth. The exit strategy plays a key role in determining the strategic direction for the company.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Line Expansion.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Expansion.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Penetration.
Pay-per-click advertising can be a great tool for qualifying prospects, driving them to your Web site, and ultimately increasing sales. Read how this entrepreneur has refined his use of sponsored links and pay-per-click advertising to zero in on his target niche, doubling order sizes and boosting overall sales three-fold.
Entrepreneurs should articulate their purpose in a specific three-year vision statement with specific goals for growth.
SWOT analysis provides an excellent tool for entrepreneurs to evaluate the strengths, weaknesses, opportunities, and threats of their business.
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