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Entrepreneurship : Article

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Befriending an Elephant: Partnering with Global Giants
Magelli Paul Jr
12/1/2006
Article Resource
Summary:

The entrepreneur recounts how his firm went from being one of 50 tactical suppliers for a large firm to joining its exclusive club of strategic partners. The key: first understand these large firms' challenges and deliver solutions that would transform their businesses.

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Big Banks' Small-Business Lending Promises
Tozzi John
7/22/2010
Article Resource
Summary:

They said they would increase credit to small businesses in 2010. Here's a look at how some of the biggest fared in the first quarter.

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Bite it - and a Few Other Impulse Control Tips to Help You Succeed
Halford Scott
7/22/2010
Article Resource
Summary:

One sentence was all it took. It came down to a quick choice, and the one he chose probably wrecked his career.

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Bootstrapping
FastTrac
3/20/2007
Article Resource
Summary:

Bootstrapping is a tactic to help you spend less cash and therefore need less to operate your business. This article discusses ways to bootstrap your business operations.

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Bootstrapping Your Business
Payne William H Bill
3/1/2007
Article Resource
Summary:

Bootstrapping allows entrepreneurs to operate their startups with minimal investments from others, according to equity capital expert, Bill Payne. This allows entrepreneurs to postpone raising capital while their firms mature and retain ownership of their companies during that time.

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Bootstrapping to Extend Cash Flow
Payne William H Bill
2/1/2006
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Summary:

Bootstrapping is one way to extend existing cash and postpone the need to raise money, thus allowing the entrepreneur time to achieve milestones and raise the valuation of the company. The author provides specific ways to bootstrap your company and extend your cash runway.

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Bootstrapping: From the Trenches to a State of Mind
Welch Alex
3/1/2007
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Summary:

In 2003, Alex Welch observed that e-commerce and social networking users were in need of an easy-to-use centralized hub to store and publish media. In this article, he explains how he founded a company based on this idea by bootstrapping his startup and later raising outside money.

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Branding for Results
Carey WR Max
10/15/2001
Article Resource
Summary:

Learn how a clearly defined brand identity can help build your business, even in the face of fierce competition.

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Branding: The Power of Personality
Vernon Lillian
10/8/2001
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Summary:

At a time when branding is more important than ever for entrepreneurs, Lillian Vernon, the doyenne of direct-mail retailing, talks about branding herself to reach her customers. In the past half century, the strategy has enabled her company to get valuable publicity, as well as more easily extend its product line and weather times of crisis, the author writes.

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Brazil’s Entrepreneurship Boom
Ortmans Jonathan
6/21/2010
Article Resource
Summary:

Brazil is more than just the popular future host of the 2014 World Cup and 2016 Olympics.  It is a very promising economy and the country of origin of many global challenger companies, such as Embraer, Marcopolo, and Natura. Economic analysts group the country with the most promising emerging markets, Russia, India and China, which together form the “BRIC countries.” Is entrepreneurship responsible for part of Brazil’s economic development? A look at some of the trends in entrepreneurship in Brazil suggests so, and the country’s efforts to boost its culture of innovation and entrepreneurship promise to sustain its growth in the coming years.

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