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Entrepreneurship : Article

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Creating Collaboration Takes More Than Technology
Rosen Evan
4/20/2010
Article Resource
Summary:

Why should any organization adopt collaboration? There's only one reason—value creation. After all, if we're not creating value, what's the point? With a growing consciousness for collaboration, many companies are investing in collaboration tools and technologies. These range from enterprise instant messaging and unified communications, wikis, and enterprise social media to virtual worlds, Web conferencing, and telepresence.

In a typical scenario, the months fly by after the collaboration tools are implemented. As the seasons change, decision-makers anticipate reaping the benefits of collaboration. And perhaps they can even point to successes within particular business units or functions. Often, though, it's the same old story. The company remains for the most part internally competitive, hierarchical, and command-and-control driven. The tools alone have failed to make the company collaborative. Worse yet, the tools may have created no real value, and the decision-makers who had pinned such high hopes on these tools are surprised.

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Creating Exceptional Customer Experiences
FastTrac
11/11/2005
Article Resource
Summary:

One of the best ways to grow your company is to provide your customers with such a great experience that they return again.

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Creating Personal Wealth Through Entrepreneurship
Stowers James E Jr
4/1/1999
Article Resource
Summary:

Entrepreneurs hoping to preserve wealth may want to avoid selling big stakes in their businesses to raise capital. The founder of a major mutual-funds company built his net worth by selling preferred, rather than common, stock.

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Creating a Brand
FastTrac
3/20/2007
Article Resource
Summary:

Every business has an image, whether it is created intentionally or not. This article discusses ways to establish a brand to promote your business image.

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Creating an Entrepreneurial Culture
Lawton Jennifer
6/25/2001
Article Resource
Summary:

Developing an environment in your company that rewards hard work and wins employee loyalty always helps to foster success. That culture may be crucial when your business has to confront a crisis.

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Creating and Realizing the Value of a Business
Hankin R N
7/17/2000
Article Resource
Summary:

Businesses become more valuable when they have certain characteristics that add up to strategic advantages in the marketplace. Regardless of a company's ultimate objective--growth, acquisition or IPO--its owners can create, maximize and sustain value by driving it toward those characteristics. A management consultant explains the tools of his trade and reminds readers that price and value are not identical. Some factors, such as growth, are industry-specific, which is why new-economy companies and their stocks are fetching such extraordinary prices.

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Credit Cards: A Small-Business Financing Tool
Rosenfeld Eric
3/1/2007
Article Resource
Summary:

Credit cards allow entrepreneurs immediate access to some levels of financing. This author, who used credit cards to launch a company, says business owners who take his approach should focus first on the key tasks of winning and keeping customers.

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Customer Profile
FastTrac
3/21/2007
Article Resource
Summary:

This article will help you explore and describe your customer profile--a typical member of your target market.

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Customers Drive Growth
Bragg Susan L
3/1/2007
Article Resource
Summary:

Dr. Susan Bragg bootstrapped her company by driving customer connections and partnerships. While bootstrapping with revenues, personal funds, and a small loan, she started her technology company and has grown it by penetrating her market via customer interaction.

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Dealing With HIV/AIDS in the Workplace
Sherman Andrew J
10/9/2000
Article Resource
Summary:

People infected with HIV, whether or not they have AIDS symptoms, are protected in the workplace by federal and state laws concerning discrimination and disability. These guidelines for education, testing and accommodation policies can help entrepreneurs avoid problems.

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