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Entrepreneurship : File

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Developing My Customer Profile
9/20/2006
File Resource
Summary:

Use this tool to identify your major customer groups, their distinguishing characteristics, and the market research needed to develop a customer profile.

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Evaluating Your Distribution Channels
9/25/2006
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Summary:

This tool helps entrepreneurs determine the best means to distribute their products and services.

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Preparing a Preliminary Forecast
9/25/2006
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Summary:

Before building a detailed line-by-line budget, entrepreneurs should prepare a preliminary forecast, projecting estimates of the primary components of profitability--sales, cost of goods sold, and operating expenses.

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Product/Service Development Potential
9/25/2006
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Summary:

This tool provides questions to help entrepreneurs consider the strategic and tactical pluses and minuses of investing in new product/service development.

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Evaluating Your Distribution Model
9/26/2006
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Summary:

Distribution strategies help entrepremeurs meet the demands of their customers and increase sales.

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Sales and Distribution Strategies and Channels
9/28/2006
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Summary:

Although the type of distribution channel you choose depends on your industry, type of products or services, and the business model, many entrepreneurs slightly adapt their distribution strategy to better meet the needs of customers.

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ROI Logistics Optimization Worksheet
10/1/2006
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Summary:

This worksheet calculates ROI via online technology called RouteTrack, which coordinates product delivery and distribution.

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Managing Inventory to Improve Profits and Cash Flow
10/2/2006
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Summary:

This sound advice will help entrepreneurs better manage inventory and improve profitability and cash flow.

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To Blog or Not to Blog? Let Your Corporature Culture Decide
10/5/2006
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Summary:

Julie Atherton, a communications expert at Hill and Knowlton, discusses the pros and cons of whether corporations should adopt blogging as a communications tool. She notes a corporation's ultimate decision on blogging should be based on knowing its own culture and how that culture is perceived by its customers.

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Leveraging Your Intellectual Property
12/1/2006
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Summary:

This document provides an expert review of the myriad forms of intellectual property, and it illustrates how entrepreneurs can use IP protection to grow their business.

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