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Why one healthcare startup embraces FDA regulations

Decisio Health, which provides software to help clinicians better adhere to clinical protocols, is one of the few software-specific companies entering the FDA-regulated space of clinical decision support.

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Christina Hernandez Sherwood
on September 16, 2014
Category:  Creation  Execution 
How to run your company without a CEO

CareSet, a startup that provides analytics around open data, doesn't have a CEO.

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Christina Hernandez Sherwood
on September 09, 2014
Category:  Creation 
How to spread the word about your startup and gain customer insights

Medicast has used a combination of radio and television advertising, social media campaigns, and in-person marketing to get the word out about the company.

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Christina Hernandez Sherwood
on September 02, 2014
Category:  Creation 
How eliminating friction can help your startup scale

Maxwell Health, an operating system for employee benefits, serves a huge market. Because of this, the company needs to have scale.

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Christina Hernandez Sherwood
on August 26, 2014
Category:  Creation 
Why early-stage entrepreneurs should secure IP fast and inexpensively

When Aline M. Betancourt decided to start a biotechnology company that would develop adult stem cell-based therapies for diseases associated with inflammation, she knew the value of her company would be tied up in her intellectual property.

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Christina Hernandez Sherwood
on August 19, 2014
Category:  Creation  Ideation 
Why startups can benefit from a family-like dynamic

Anthony Sterns, the CEO of iRxReminder, is inspired by lessons he learned from working with family.

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Christina Hernandez Sherwood
on August 12, 2014
Category:  Creation  Ideation 
Why strong leaders should recognize their shortcomings

Jeffrey Woolford's time as a military officer taught him that there are two types of leaders: those who try to do it all themselves and those who recognize their shortcomings and bring in team members to make up for them.

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Christina Hernandez Sherwood
on August 05, 2014
Category:  Creation 
How one entrepreneur got Mark Cuban to invest in his startup

It didn't take a visit to the Shark Tank for Ryan Beckland, co-founder and CEO of the digital health company Validic, to get the attention of billionaire investor Mark Cuban.

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Christina Hernandez Sherwood
on July 29, 2014
Category:  Creation  Ideation 
How the right partnership can serve as an early-stage accelerator

In the rush to create a product, build a team, and secure funding, startups often fail to focus on partnerships, an underutilized and undervalued commodity for new entrepreneurs.

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Christina Hernandez Sherwood
on July 22, 2014
Category:  Creation  Ideation 
Why market research – before you build your product – is essential

Sherwin Sheik was passionate about launching his healthcare startup, CareLinx, a caregiver marketplace that helps families find pre-screened home caregivers that fit their needs.

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Christina Hernandez Sherwood
on July 15, 2014
Category:  Creation  Ideation