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Christina Hernandez Sherwood

Definition: Business model

In entrepreneurship, the term "business model" refers to the story of how your life science or digital health company will create, deliver and capture value.

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on December 10, 2014
Category:  Ideation 
How to disrupt healthcare, without becoming part of the problem

"We're in the business of disrupting healthcare," said Mark Hadfield, co-founder and CEO of the startup HelloMD.

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on December 09, 2014
Category:  Creation 
What are key partnerships?

As one of nine building blocks of the Business Model Canvas, key partnerships are with those who can help you leverage your business model.

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on December 08, 2014
Category:  Growth 
Definition: Cost structures

As one of nine building blocks of the Business Model Canvas, cost structures are the most important costs inherent in your business model.

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on December 03, 2014
Category:  Execution 
When to shift focus to grow your business

CareDox, a care coordination platform for parents and schools, signed up thousands of subscribers in short order. But the startup didn’t "go viral."

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on December 02, 2014
Category:  Creation 
What are key activities?

As one of nine building blocks of the Business Model Canvas, key activities are the things your business needs to be able to perform well.

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on December 01, 2014
Category:  Growth 
Definition: Key resources

As one of nine building blocks of the Business Model Canvas, key resources are the aspects that are indispensable in your business model, so you can describe the infrastructure you need to create, deliver and capture value.

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on November 26, 2014
Category:  Execution 
Why startups should charge customers from Day 1

Nick Crocker, co-founder of Sessions, which was acquired by the calorie counter app company MyFitnessPal, learned from his healthcare startup experience to charge customers right away.

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on November 25, 2014
Category:  Creation 
What are industry forces?

As one of the four building blocks of the Business Model Canvas to help you make your business more responsive to the outside world, the term "industry forces" refers to your competitors.

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on November 24, 2014
Category:  Growth 
Definition: Revenue streams

As one of nine building blocks of the Business Model Canvas, revenue streams are the pricing mechanisms through which your business model captures value.

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on November 19, 2014
Category:  Execution