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Christina Hernandez Sherwood

Why entrepreneurs should consider where the market is going

Just about every healthcare technology company is built for employers or payers or doctors. But Stride Health, a health insurance recommendation engine aimed at consumers, is built for where the money -- and the market -- is headed.

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on November 18, 2014
Category:  Creation 
What are macro-economic forces?

As one of the four building blocks of the Business Model Canvas to help you make your business more responsive to the outside world, macro-economic forces are the broader economic conditions that could impact your business.

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on November 17, 2014
Category:  Growth 
Definition: Customer relationships

As one of nine building blocks of the Business Model Canvas, customer relations are the types of relationships you're establishing with customers and how you're acquiring and retaining them.

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on November 12, 2014
Category:  Execution 
Why one healthcare startup takes transparency seriously

When your company bills itself as the FDA for supplements, transparency is key.

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on November 11, 2014
Category:  Creation 
What are key trends?

By considering key trends, you'll become aware of whether new technologies are about to undercut your value proposition -- or supercharge it.

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on November 10, 2014
Category:  Growth 
Definition: Channels

As one of nine building blocks of the Business Model Canvas, channels are the touch points through which you're interacting with customers and delivering value.

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on November 05, 2014
Category:  Execution 
How to manage when your startup loses a key team member

For new startups with small teams, the loss of just one person is challenging. But when that person is in a key leadership role, it's especially difficult to recover.

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on November 04, 2014
Category:  Creation 
Ebook: eMed survey on the challenges of entrepreneurship

eMed, in partnership with MedCityNews.com, reached out to healthcare entrepreneurs and their supporters to zero in on their most important needs. Here's what we learned.

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on October 28, 2014
Category:  Creation  Growth  Execution  Ideation 
Why co-founders need to ignore inconsequential problems

Luis and Danny Lopez spent their childhood years traveling with their family to impoverished countries to do relief work. By focusing on the less fortunate, the brothers learned not to care so much about inconsequential problems.

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on October 28, 2014
Category:  Creation 
Why entrepreneurs should get out of Silicon Valley

Based in San Francisco, the startup Augmedix is surrounded by entrepreneurially minded doctors, said co-founder and CEO Ian Shakil.

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on October 21, 2014
Category:  Creation  Ideation