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Christina Hernandez Sherwood

What are some best practices for hiring team members?

Because new startups can't afford to make bad hires, bringing on new team members can be stressful.

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Christina Hernandez Sherwood
on April 14, 2014
Category:  Creation 
Definition: Co-founder

Co-founders are the people healthcare entrepreneurs work with day-to-day on developing their product or service and making it successful.

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Christina Hernandez Sherwood
on April 09, 2014
Category:  Creation 
In healthcare entrepreneurship, when the payer isn’t the customer

In healthcare, the people who pay for a product or service aren't necessarily the people who will benefit from it.

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Christina Hernandez Sherwood
on April 08, 2014
Category:  Creation  Execution 
What is a provisional patent?

A provisional patent is a lower-cost alternative to the traditional patent and lasts 12 months.

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Christina Hernandez Sherwood
on April 07, 2014
Category:  Creation 
Definition: Business model validation

Every healthcare entrepreneur needs a business model to get their startup off the ground. But a business model needs to be validated to ensure a startup's success.

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Christina Hernandez Sherwood
on April 02, 2014
Category:  Ideation 
How a digital healthcare entrepreneur got her foot in the door at Penn

Divya Dhar's No. 1 piece of advice for healthcare entrepreneurs: get a pilot.

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Christina Hernandez Sherwood
on April 01, 2014
Category:  Creation  Execution 
What is prototyping?

For healthcare entrepreneurs, prototyping refers to developing an early version of a product or service.

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Christina Hernandez Sherwood
on March 31, 2014
Category:  Execution 
Lessons from Healthcare's Grand H@ckfest

When more than 450 participants packed the top floor of MIT's Media Lab this month, they were joining H@cking Medicine's Zen Chu in a "grand" experiment.

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Christina Hernandez Sherwood
on March 27, 2014
Category:  Ideation 
Definition: Total addressable market

Total addressable market, or TAM, refers to the universe of revenue opportunities for a product or service.

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Christina Hernandez Sherwood
on March 26, 2014
Category:  Execution 
How self-selection can create a successful founding team

A healthcare entrepreneur initially planned to be intentional in building her team. But self-selection took over.

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Christina Hernandez Sherwood
on March 25, 2014
Category:  Creation  Ideation