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The Loft coworking Brussels Construire un bon Storytelling peut vous mener au succès

1/28/2014 7:00 PM - 9:00 PM

The evening of 21/01 is SOLD OUT!

New date: Tuesday 28/01.

"Building a good storytelling can lead you to success. "

Today, it is not enough to proclaim around saying that his product or service is the best and most beautiful. The modern consumer / embedded in the solicitation user intends to have his attention drawn by other elements, relying more on his emotions and authenticity. The basics of storytelling has met her "why."

Why does the company exist? And the answer, of course, is not to be found in search of profit! Well used, storytelling can seduce and attract prospects, talents, reporters, and excite customers and employees.

January 21st, The Loft - Coworking Brussels and Jean-Charles della Faille invite you to attend a free introduction to storytelling.

• What Storytelling in practice? (60 minutes)

• Questions / Answers (15 minutes)

• Practical exercises: start building your own story (90 minutes)

• Conclusion and Perspectives (15 minutes)

The trainer : Jean-Charles della Faille After working 19 years in advertising as a copywriter first (McCann agencies Havas, Duval Guillaume), Jean-Charles della Faille has been creative director since September 2001, first in GREY Brussels, then at DDB Brussels, and finally in 2008 the agency he founded Van Piperzeel. He left it because he no longer believes the current model agencies and also because advertising, today, tells more ... stories! He is currently assisting SMEs in all their communication needs.

The evening starts at 19.00. Sandwiches and drinks will be available.

Learn More: The Loft coworking Brussels Construire un bon Storytelling peut vous mener au succès

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