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Create a Company Wealth Map

Chia-Li Chien

Many people start their business with a business plan, perhaps for the purpose of getting initial funding from financial institutions or investors. But those plans are designed for lenders, not for business owners. They don't tell business owners how to create value within their business for themselves.

I conducted a "why are you in business?" poll for my book, Show Me the Money. About two-thirds of respondents said they are in business because they want to make more money and become financially independent. But a business plan really doesn't address this. Many business owners do create a lifestyle for themselves from their business. But few double or even quintuple the value of their business. That's because most don't have that big picture or road map to guide them.

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