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Lessons for Dealing with 'Founder's Dilemmas'

Mark Marich

Interested in launching a startup but afraid you will make critical errors at the outset that will torpedo your efforts? The  Kauffman Founders School has introduced a new education series featuring insights from Noam Wasserman, who teaches an award-winning course on entrepreneurship at Harvard Business School and is the author of The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup.

'Founder's Dilemmas' is presented through a series of videos with Wasserman and supporting materials. The new content provides practical lessons on what founders can do to avoid problems that typically lead to failure -- offering advice on four founder issues:

  • Should I Co-found? With Whom?
                 Future ramifications of this key decision
  • Relationships
                 Pros and cons of founding with friends, family or former coworkers
  • Equity Splits
   A founder checklist to know when and how to make fair equity splits
  • Challenges on the Road to Growth
   How to balance founder wealth vs. control
In addition to Wasserman's lectures, the Founder's Dilemmas series includes questions for founders and their teams to answer; an "impact guide" to help founders answer the question, "What will I do differently as a result of the lesson I've learned?"; tools and resources to help them implement what they've learned; and suggestions for related readings that enhance the lesson and offer additional insights and resources.

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