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How to Nail the Five-Minute Pitch

Chuck Dietrich

Startup CEOs wear many hats. None, perhaps, is more important than that of “company pitchman.”

In today’s competitive funding climate, CEOs often present at events like Under the Radar, South by Southwest, and DEMO –- where they have five minutes on stage to ‘sell’ their company to potential investors, partners, and customers. Getting these presentations right leads to financing, buzz and growth; getting them wrong doesn’t.

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